Google Adsense: Five Issues That Need Fixing Before You Show Ads

Google Adsense: Five Issues That Need Fixing Before You Show Ads

The Google Adsense platform enables bloggers and website owners to display ads on their site, making it possible to generate passive income. However, before you can start monetizing your site with Google Adsense, there are some issues that need fixing to ensure the quality of your site so that it’s high enough to show ads. This article outlines five issues you need to fix before you show ads on your site or run Google Adsense ads on your site in the first place.

Low Quality Site

When it comes to making money on a website with Google AdSense, low quality is going to be an issue. The primary metric for ad quality is click-through rate (CTR), and if your CTR is too low, your ads aren’t going to show. It’s really as simple as that. So how do you improve your CTR? If you have bad content, fix it—better content leads to more sharing and traffic which will help raise your CTR. And while Google AdSense allows ads to appear next to questionable content, they can also choose not to display ads based on certain keywords. This means that if you put a lot of adult keywords in your post titles or body text, Google may decide not to display ads on those pages at all. So keep in mind what kind of site you’re creating and don’t ruin your chances by using adult language or including inappropriate images. Also remember that Google AdSense isn’t only about getting clicks from visitors; it’s also about getting clicks from other sites via contextual advertising links within posts. Make sure you’re providing good links for users so they can find information elsewhere without leaving your site! Google also has strict rules regarding copyright infringement, so make sure you’re giving credit where credit is due. For example, don’t use copyrighted photos unless you’ve obtained permission from the owner or are legally allowed to use them. Google AdSense won’t pay out on ads placed on infringing sites, and they’ll pull your account until any offending material has been removed. AdWords Quality Score: In addition to keeping ads off low quality websites, Google uses its AdWords Quality Score system to determine whether ads should even run at all. To simplify things a bit, Quality Score measures ad relevance against ad competition—the higher your score compared to others running similar ads in similar positions/locations, etc., the better chance you have of having your ad displayed over theirs. Advertisers with high Quality Scores get charged less per click than advertisers with lower scores. Google AdSense publishers can view their AdWords Quality Score under their AdSense dashboard, and there are some tools available online that allow you to compare your score against others in your industry. However, there’s no exact way to know exactly why your score is what it is. Google does give some guidelines for improving ad relevancy and increasing ad performance but ultimately each advertiser must create ads specific to their business needs.

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Speed Problems

Google has strict requirements for site speed. A slow-loading website doesn’t provide a good user experience and can lead to a high bounce rate and low time on page. Google’s PageSpeed Insights tool is an excellent way to quickly diagnose issues that may be causing poor performance, and includes fixes such as using CSS sprites or enabling gzip compression. Always include your Google AdSense tracking code and make sure your ads are showing up properly before you try showing ads to users. If ads aren’t showing up correctly, contact Google AdSense support. If your site is loading slowly, work with your web host to optimize it for speed (see our tips here). Google recommends keeping load times under two seconds. Sites loading in more than three seconds risk losing visitors. Google AdSense ads show automatically once your site reaches five seconds of inactivity, so if your pages load too slowly there won’t be enough time for ads to show. Slow-loading sites also have a negative impact on mobile devices, which usually have slower connections than desktop computers. This can result in ad impressions without clicks if mobile visitors leave before ads load—or worse yet, leave altogether because they don’t want to wait for ads to appear after navigating away from your page! Advertisers will often choose not to display ads on mobile devices if ad response rates are too low. We recommend creating separate ad units specifically designed for mobile devices. AdSense supports responsive ads, which allow advertisers to select a single ad unit that displays across multiple screen sizes rather than creating different units for each screen size (learn more about responsive ads). There’s no guarantee that your responsive ad will perform well across all screen sizes, but you’ll at least get one chance at making an impression. Keep in mind that Google AdSense publishers who violate Google’s Ad policy risk having their account disabled or terminated.

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Incomplete Information on the Home Page

It’s imperative that you provide complete information in all areas of your site, including on your home page. If a visitor lands on your home page and can’t quickly find what they’re looking for, they’ll leave your site. To avoid losing these visitors before you can show them ads, always include as much information about each section of your site as possible. This will also help you keep Google Adsense ads relevant to users’ needs. If Google’s algorithm sees that visitors are sticking around longer on pages with a certain kind of ad then it will display more ads like those in other parts of the site and fewer ads that aren’t appropriate for your content’s audience. The bottom line is that if you want to make money from Google Adsense ads, make sure your home page is completely optimized. For example, Google suggests including a link to at least one or two products/services on your home page, providing a clear description of who you are and why people should care (e.g., I’m Jane Smith and I created my business because ____.), creating easily accessible contact information (e.g., phone number) for customers who need assistance and more. Just remember that your goal is to optimize for Google Adsense ads—not to put every single piece of information about your business front-and-center! Focus on creating an effective landing page that encourages visitors to learn more about what you do so they’ll be interested in viewing additional pages within your site after clicking an ad. Also, Google Adsense ads look best when placed near text, not images. Make sure there’s plenty of white space surrounding your ads to ensure they stand out against background images and colors. Finally, don’t forget that Google Adsense ads must adhere to Google’s advertising policies , which state that ads must not contain adult content or promote violence or illegal activities; likewise, any ad appearing next to pornographic material will be removed by Google immediately. Your ad may also be rejected if it contains copyrighted material such as text from another website or image files unless you have permission from their copyright owner.

Why You Need to Fix Issues Before Applying for AdSense

Lack of Links in Text

Google AdSense ads appear in both text links and image links, so it’s important to ensure that you have appropriate amounts of each. If too many of your pages include only image links or too few include image links, Google may think that your site is low quality. To make sure you’re doing right by Google AdSense and getting paid for ad impressions, check out our tips on when to use text ads and when to use image ads. ​​​​​​ Your site might be banned from Google AdSense if there are inappropriate ads on your website (or sites similar to yours). This can happen if a company has purchased ad space directly from Google, bypassing AdSense entirely. Check out our list of possible reasons why your ads aren’t showing up to get an idea of what could be going wrong with your AdSense account. One common issue is having two active AdSense accounts at once—Google will automatically disable all but one account, leaving you without any ad revenue at all! Make sure you remove all other AdSense accounts before creating a new one.

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Mixed Content Errors

Many web developers are surprised to learn that even if your site is perfectly secure, you could still be serving up malware. This happens when a site serves a mixture of encrypted and unencrypted content. Since browsers block any content they deem insecure, Google AdSense won’t show ads on pages with mixed content errors—even if there are no ads to begin with! If you have multiple domains or serve non-SSL (secure) assets from your site’s server, set aside time to fix any mixed content issues that may arise before serving ads. Doing so will keep your users safe and give Google AdSense a chance to earn revenue for you.
The first link has been clicked one hundred times already by my bots, which have generated unique click traffic based off Google’s keyword research. The second link has not been clicked yet. Which do you think will earn more money? Why?

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